PLAYNORMOUS TO BE FEATURED IN NICKELODEON BACK-TO-SCHOOL EVENT

FOR IMMEDIATE RELEASE
 
PLAYNORMOUS TO BE FEATURED IN NICKELODEON BACK-TO-SCHOOL EVENT
 
AWARD-WINNING VIDEO GAME WILL APPEAR IN AUGUST’S ONLINE MEET AND GREET PARTY
 
Houston, Texas (August 3, 2010) -- Playnormous, an award-winning producer of health entertainment media for children, announced today its Fun For A Change childhood obesity prevention video game will be featured in Nickelodeon’s August ParentsConnect Back to School Bash! online party. Playnormous and its video game CD-ROM will be a featured partner. Fun For A Change is winner of Creative Child Magazine’s 2010 Media of the Year Award. One lucky ParentConnect participant will win a Fun For A Change CD-ROM.
 
Moms will gather at www.ParentsConnect.com on Friday August 19, 2010. Registered members will “party” by playing games, chatting about parenting topics and winning prizes. Nickelodeon’s monthly parties are hosted by a celebrity guest. Previous hosts include Tony Award Winner Marissa Jaret Winokur and reality show star Ramona Singer of The Real Housewives of New York City. ParentsConnect parties are featured in monthly TV spots on NickJr and are an integral part of Nick.com and NickJr.com’s Facebook and Twitter campaigns.
 
Targeted to K-5th grade children, Fun For A Change includes five nutrition and exercise knowledge mini-games: Pyramid Pile Up, Lunch Crunch, Bubble Rubble, Brain Gain and Juice Jumble. Bonus features include parent/teacher guides, a digital storybook and information about childhood obesity and type 2 diabetes. Fun For A Change can also be purchased online for $14.99 at www.Playnormous.com. Playnormous.com is Google’s highest ranked website for the search term “health games.” The award-wining website used by schools all over the country.
 
Playnormous video games are collaborations between psychologists, nutrition and physical activity experts and entertainment producers. The company is a subsidiary of Archimage, Inc., a 27-year-old design studio and recipient of over 50 design awards. Clients include the National Cancer Institute, US Department of Agriculture, Baylor College of Medicine, the University of Texas Health Science Center and Rice University. Archimage has also created computer graphics for The Walt Disney Company, Nintendo and Knowledge Adventure.
 
Author: Melanie Lazarus
Phone: (713) 523-3425
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Category: client companies | Sub Category: life sciences