ESS: Media Matters!

Educational Seminar Series
 Friday, January 26, 2007     7:00 - 9:00 AM
How can you capture the media's attention and obtain publicity and coverage for your news and announcements? What type of information is each media outlet looking for and what are the best ways to contact them? How do you know when your news qualifies to become a press release? What are some things to consider when writing a media announcement?

Hear a panel of media and communications experts discuss the details that can make or break your campaign.

:     Russell Capper, Co-host, The BusinessMakers Radio Show; Founder & CEO,
Panel:             Laura Goldberg, Business Editor, Houston Chronicle
                       Ed Mayberry, Business News Reporter, KUHF 88.7FM
                       Jon Rucket, Senior Account Supervisor, Pierpont Communications
                      Tanya Rutledge, Managing Editor, Houston Business Journal
                       Judith H. Swartz, Regional Manager, Business Wire-Houston

Fees:          $30 for Technology Champions
                   $35 all others
Two for one: Technology Champions, HTC clients and tenants may bring an associate at no extra charge.
To register at the discounted rate, please contact Betty Geck at or (713) 658-1750 .
Registration and Networking:  7:00 - 7:30 AM
Program:                                   7:30 - 9:00 AM
HTC's Educational Seminar Series (ESS) presents topics relevant to building successful technology businesses. 

A moderated panel of industry leaders is providing different perspectives on a variety of topics to assist technology entrepreneurs with fund raising. Many of the ESS topics cover gaps that our advisors in the legal and investment professions often identify when companies approach them in their quest for funding.

Special Thanks to the 2006-2007 Educational Seminar Series / Technology Champions Sponsors:

Aquinas Corporation
Aramco Services Company
C-TREC - a division of BLUE LANCE
DFJ Mercury
Direct Energy
Haynes and Boone, LLP
Houston Angel Network
Houston Business Journal
Mayer, Brown, Rowe & Maw LLP
PKF Texas
Pierpont Communications, Inc.
Skyline Displays of Houston
Thompson & Knight LLP
180 Connect Inc.

Organizer Betty Geck


Fri, Jan. 26, 2007
7 a.m. - 9 a.m. US/Central


Event has ended


Houston Technology Center
410 Pierce
Houston, Texas 77002